Develop real innovations and put them into practice
Are you already familiar with design thinking and would now like to further enhance your knowledge? Would you like to gain even more confidence when using your design thinking tools in projects? You can do both in our design thinking masterclass.
This masterclass gives you all the skills and tools you need to successfully design and manage projects. Boost your customer-centric perspective, train your creative thought processes, and create real innovations that motivate people. Discover also how you can use AI in the design thinking process.
You can then bring a new sense of drive to your projects – and inject fresh innovative strength into the entire company.
Please note: Basic knowledge of design thinking and initial practical experience are required for this masterclass. This content will not be repeated. If you are not familiar with the methods and tools of design thinking, we would ask that you first attend our design thinking seminar.
The design thinking masterclass is suitable for you, if …
- … you want to enhance your knowledge of design thinking in a small group.
- … you wish to learn how to design and supervise innovative projects.
- … you wish to improve the skills you need to facilitate innovation workshops.
After the design thinking masterclass, you will be able to …
- … use numerous new tools from your own design thinking toolbox in the innovation process.
- … plan the structure of specific design thinking workshops and guide your team in these sessions.
- … use design thinking within your team to complete successful innovation projects.
- … formulate and approach the task of implementing design thinking within your team or organization.
Agenda
Day 1
- Introduction to the VUCA world (Volatility, Uncertainty, Complexity, Ambiguity)
- Complexity and dynamics of the digital world
- Effects of the new framework conditions on business models, organizations and people
- Mindset, working methods, culture and organization of the digital world at a glance (Brainbirds VUCA Chart)
- Refreshing the Design Thinking process
- Creation of a common understanding of terms and methods
- Correct mindset as a central basis and prerequisite
- Which methods & tools can be used in which process phases?
- Areas of application & goals of the methods
Group vote on selection e.g.:
- Gameplan
- Project Canvas
- Hypothesis matrix
Group vote on selection e.g.:
- Semantic analysis
Day 2
Group vote on selection, e.g.:
- Storytelling
- Interview techniques
- Interview synthesis
- etc.
Group vote on selection, e.g.:
- Persona
- WKW questions
- Problem refinement
- etc.
Group vote on selection, e.g.:
- Role Models
- Crazy 8
- 2x2 Matrix
- etc.
Group vote on choices, e.g.:
- Storyboard
- Paper prototyping
- Role play
- etc.
Group vote on selection, e.g.:
- Feedback matrix
- Test plan
- Hypothesis & experiment definition
- etc.
Day 3
- Development of a plan for a Design Thinking project in own context
- Developing a plan for a Design Thinking workshop in your own context
- Rough planning: workshop framework, participants, premises (remote/present) etc.
- Detailed planning: timing, content, energyzer, retros, materials, tools etc.
- Basics of conception and planning of design thinking projects (goal definition, team, challenges/opportunities, milestones)
- Tips & tricks for successful design thinking projects (possible starting points for design thinking projects, stakeholder management, key figures)
- Opportunities: How Artificial Intelligence revolutionizes Design Thinking
- Tips & tricks for successful use of AI in the design thinking process
- Toolbox: Shared experimentation and reflection
- Development of change on different levels (self, team & organization) and development of concrete implementation steps
- Reflection on the content covered (individually and in the group)
Deine Expert:innen
Brainbirds certification included
- You will receive a Brainbirds certificate for your newly acquired skills
- Evidence of your strong position within the company and on the employment market
- The popular and familiar award for agile skills
für Einzelbucher:innen
Einzelpersonen / Teams mit bis zu 5 Plätzen
Dauer: 3 Tage
Ort: Teams oder Zoom
Sprache: Deutsch
Max. 12 Teilnehmer:innen
Prior knowledge required
ab 2.290,00 € zzgl. Ust.
Sichere dir jetzt einen Platz
Kontaktiere uns und wir helfen dir gerne weiter:
+49 89 413 29 75 - 0hello@brainbirds.deOpen questions?
Can i get an offer?
Is it possible to change the participation to another date or another topic?
When and how will I receive the invoice for the booked open seminar?
Als Inhouse-Format anfordern
- Firmeninterne Weiterbildung mit flexibler Gruppengröße
- Bedarfsorientierte Anpassungen möglich
- Durchführung in Präsenz oder Live-Online
Das Brainbirds Erlebnis
Praxisnahes und ganzheitliches Konzept
Zukunftsrelevante, inspirierende Lerninhalte für eine nachhaltige Weiterentwicklung
Von Expert:innen geleitete interaktive, multimediale Präsenz- und Online-Formate
Zuverlässige Ansprechpartner:innen für deine Anliegen vor, während und nach dem Training
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